Q&A with Sangram Vajre, Co-founder & Chief Evangelist at Terminus

MEDIA 7 | January 9, 2020

Q&A with Sangram Vajre
Sangram Vajre, Co-Founder & Chief Evangelist at Terminus is also an author and host of the podcast FlipmyFunnel. He is one of the leading minds in B2B marketing.

MEDIA 7: What are you passionate about?
SANGRAM VAJRE:
Three things: Lead professionally. Grow personally. Love family.

M7: Terminus has been recognized as one of Georgia’s 40 fastest-growing companies by ACG Atlanta. What factors contribute to this pace?
SV: 
One of our core values is #OneTeam – which means we think and act as one team and know that if we treat our team right, they will treat our customers amazing. There are no great companies, only great people that make those companies.


"Marketers who say they are going to transform their organization without support from Sales and buy-in from management fail to see success."

M7: Terminus is the leader of the account-based movement. What according to you are the common mistakes marketers make with ABM?
SV:
 Marketers who say they are going to transform their organization without support from Sales and buy-in from management fail to see success. The marketers who make a few sales people wildly successful, join campaigns to help them win deals, win their hearts and minds.

M7: Could you tell us a little bit about your podcast Flipmyfunnel? How did that idea come about?
SV:
 I was already talking to customers and amazing people in the industry and every time I would walk away with the thought that wish I recorded that conversation. Well, I just started doing that which turned into a podcast series that has now over 500 episodes and continue to rate in the top 50 business podcast.


"Terminus can quickly get a sales rep alerted when their target account is on the website which helps them prioritize which target accounts they need to spend more time with."

M7: What are some of the best indicators that a prospect is really engaged with your brand?
SV:
Visit to your website and the frequency of it. There are technologies like Terminus that can quickly get a sales rep alerted when their target account is on the website which helps them prioritize which target accounts they need to spend more time with. This could become one of the most important indicators of early success for companies in 2020.


M7: What marketing channels do you use and which ones do you see as the most promising given your target customers?
SV:
It’s always the combination that works since everyone is different but the goal is to surround them with your message on their channels so when they are ready, they think of you.


"Mature and forward thinking CMOs are starting to help their sales team win more and faster by focusing on pipeline velocity and expansion deals."

M7: What aspects of ABM do you think might change in the future?
SV:
I believe ABM is B2B. Most companies are still focused on top of the funnel. Mature and forward thinking CMOs are starting to help their sales team win more and faster by focusing on pipeline velocity and expansion deals.


M7: What is your favorite quote?
SV:
Selling is essentially transfer of feelings – Zig Ziglar.

ABOUT TERMINUS

Terminus is the leader of the account-based movement and the crucial link that connects B2B marketing and sales teams with their ideal customers. The Terminus solution arms marketing teams with an account-centric platform that delivers the intelligence and automation needed to scale ABM and revolutionize the way B2B marketing is done. Hundreds of organizations worldwide, including Salesforce, GE, Verizon, 3M and CA Technologies, turn to Terminus to more effectively target, engage and grow their best-fit accounts. Terminus offers savvy marketers the technology and proven expertise to radically improve ABM strategies and campaigns, increasing ROI and producing exceptional results. For more information, visit Terminus.

More C-Suite on deck

Q&A with Ed Breault, Chief Marketing Officer at Aprimo

MEDIA 7 | November 28, 2019

Ed Breault, Chief Marketing Officer at Aprimo is a marketer with over 18 years of industry experience. At Aprimo, Ed is responsible for the global brand and growth which includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Marketing, Strategic Communications, Content Marketing, Analyst Relations, Alliance Marketing, Public Relations, Events, Demand Generation and Account-Based Marketing. MEDIA 7: What’s your superpower? ED BREAULT: I would say it’s applying the full spectrum of art and science that is required in marketing today. Not just left or right brained, but whole-brained strategy. Being human yet data-driven and really understanding numbers and (the right) metrics to make connections to business drivers. Add storytelling to that, so I can effectively communicate to my team, the CEO and CFO as well as my Board of Directors on those metrics, and connecting all that we are doing in marketing to the mission of the business. Then quickly shifting gears to the art and creative aspects of marketing that are required to engage an audience and tell great commercial stories that take complex concepts and craft them in a way that is interesting for people to pay attention to. I have to be the ultimate point of truth for the brand. M7: At Aprimo, how have marketing leadership roles and responsibilities evolved over the past few years? EB: There are so many dimensions needed by marketing leaders today. There are several elements driving this evolution, it’s the new experience battlefront that is emerging and also marketers themselves driving changes. From a market perspective, there is a clear appetite for disruption and consumers are wanting more experiential elements to their buying experience and interactions with brands. Take a few direct to consumer disruptions like trialing products in-home, purchasing directly from a brand or even wanting to ensure that the producer’s trade practices are in line with the buyer’s or even a regulator’s for that matter. Then we want to try before we buy, and we emotionally care about the supply chain of products. Do we TRUST this brand to do business with them? Behind all of this is a story that needs to be told, and it is those marketers who know their audience well and make connections that will win the commercial game. Back to the marketer, there are so many diverse backgrounds that marketers bring now and I’m really intrigued by those who have unconventional backgrounds because they contribute something uniquely new to the field. I love hearing about the marketer’s journey.

Read More

Q&A with Scott Heide, Chief Executive Officer at Engineering Intent Corporation

Media 7 | August 3, 2021

Scott Heide, Chief Executive Officer at Engineering Intent Corporation, brings more than 30 years of experience in knowledge-based engineering software and has long been a key source for industry understanding of application strategies for engineering and sales automation. Heide drove the development of Knowledge Bridge, a cloud-based comprehensive EPQ (Engineer Price Quote) and visual configuration platform. It offers tools and methods to automate custom engineering, technical sales, and business processes – the “To Order” in “Engineer To Order”. Heide holds a Bachelor of Science in Mechanical Engineering from Wichita State University and a Master of Science in Engineering from the Massachusetts Institute of Technology.

Read More

Q&A with Andrea Lechner-Becker, Chief Marketing Officer at LeadMD

MEDIA 7 | December 5, 2019

Andrea Lechner-Becker, Chief Marketing Officer at LeadMD is an experienced Marketing and Sales Executive with a demonstrated history of working in the marketing and advertising industry. Skilled in Business Process, Marketo, Sales, Customer Relationship Management (CRM), and IT Service Management, Andrea is also a strong business development professional and a storyteller. MEDIA 7: What inspired you to get into marketing? ANDREA LECHNER: Frankly, not having better options. I originally attended the University of Wisconsin-La Crosse thinking I’d major in Archaeology. I wanted to be Indiana Jones! But, after visiting the archaeology building – i.e. the cold, dark basement of the science building – where a girl sat to piece together pieces of an old Native American vase, I knew archaeology was not going to be the right path for me. And so, without being good at science and a major in art or art history was unlikely to pay my bills, I decided to go into “business”. I originally registered as a management major, but took my first marketing class and thought it was more interesting and switched my sophomore year. That was pretty much it. I’d never been involved in business classes or DECA in high school – I didn’t really know what to do or what jobs in marketing were even possible. I dumb lucked myself into it really. M7: As a storyteller, do you relate the brand to a story or story to the brand? AL: Both? Neither? I think there are stories in every brand, because there are people working on the brand and people engaging with the brand and people using what the brand creates. People, most often a single person, are at the heart of great stories. You can start with the “point” of the story you’re trying to tell. Say you have a software that help accountants better create reports for board meetings. It’s likely you’ll want to tell a success story about an accountant getting promoted to CFO in part because your software helped better communicate their work product to the board. You could have the idea for that and go looking for that story in your customers. OR, you could hear that story, and say, “That’s amazing!” and share it with customers, partners and internal people. Stories are all around us – the most important thing is to keep your ears and eyes open for finding them.

Read More

Q&A with Ed Breault, Chief Marketing Officer at Aprimo

MEDIA 7 | November 28, 2019

Ed Breault, Chief Marketing Officer at Aprimo is a marketer with over 18 years of industry experience. At Aprimo, Ed is responsible for the global brand and growth which includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Marketing, Strategic Communications, Content Marketing, Analyst Relations, Alliance Marketing, Public Relations, Events, Demand Generation and Account-Based Marketing. MEDIA 7: What’s your superpower? ED BREAULT: I would say it’s applying the full spectrum of art and science that is required in marketing today. Not just left or right brained, but whole-brained strategy. Being human yet data-driven and really understanding numbers and (the right) metrics to make connections to business drivers. Add storytelling to that, so I can effectively communicate to my team, the CEO and CFO as well as my Board of Directors on those metrics, and connecting all that we are doing in marketing to the mission of the business. Then quickly shifting gears to the art and creative aspects of marketing that are required to engage an audience and tell great commercial stories that take complex concepts and craft them in a way that is interesting for people to pay attention to. I have to be the ultimate point of truth for the brand. M7: At Aprimo, how have marketing leadership roles and responsibilities evolved over the past few years? EB: There are so many dimensions needed by marketing leaders today. There are several elements driving this evolution, it’s the new experience battlefront that is emerging and also marketers themselves driving changes. From a market perspective, there is a clear appetite for disruption and consumers are wanting more experiential elements to their buying experience and interactions with brands. Take a few direct to consumer disruptions like trialing products in-home, purchasing directly from a brand or even wanting to ensure that the producer’s trade practices are in line with the buyer’s or even a regulator’s for that matter. Then we want to try before we buy, and we emotionally care about the supply chain of products. Do we TRUST this brand to do business with them? Behind all of this is a story that needs to be told, and it is those marketers who know their audience well and make connections that will win the commercial game. Back to the marketer, there are so many diverse backgrounds that marketers bring now and I’m really intrigued by those who have unconventional backgrounds because they contribute something uniquely new to the field. I love hearing about the marketer’s journey.

Read More

Q&A with Scott Heide, Chief Executive Officer at Engineering Intent Corporation

Media 7 | August 3, 2021

Scott Heide, Chief Executive Officer at Engineering Intent Corporation, brings more than 30 years of experience in knowledge-based engineering software and has long been a key source for industry understanding of application strategies for engineering and sales automation. Heide drove the development of Knowledge Bridge, a cloud-based comprehensive EPQ (Engineer Price Quote) and visual configuration platform. It offers tools and methods to automate custom engineering, technical sales, and business processes – the “To Order” in “Engineer To Order”. Heide holds a Bachelor of Science in Mechanical Engineering from Wichita State University and a Master of Science in Engineering from the Massachusetts Institute of Technology.

Read More

Q&A with Andrea Lechner-Becker, Chief Marketing Officer at LeadMD

MEDIA 7 | December 5, 2019

Andrea Lechner-Becker, Chief Marketing Officer at LeadMD is an experienced Marketing and Sales Executive with a demonstrated history of working in the marketing and advertising industry. Skilled in Business Process, Marketo, Sales, Customer Relationship Management (CRM), and IT Service Management, Andrea is also a strong business development professional and a storyteller. MEDIA 7: What inspired you to get into marketing? ANDREA LECHNER: Frankly, not having better options. I originally attended the University of Wisconsin-La Crosse thinking I’d major in Archaeology. I wanted to be Indiana Jones! But, after visiting the archaeology building – i.e. the cold, dark basement of the science building – where a girl sat to piece together pieces of an old Native American vase, I knew archaeology was not going to be the right path for me. And so, without being good at science and a major in art or art history was unlikely to pay my bills, I decided to go into “business”. I originally registered as a management major, but took my first marketing class and thought it was more interesting and switched my sophomore year. That was pretty much it. I’d never been involved in business classes or DECA in high school – I didn’t really know what to do or what jobs in marketing were even possible. I dumb lucked myself into it really. M7: As a storyteller, do you relate the brand to a story or story to the brand? AL: Both? Neither? I think there are stories in every brand, because there are people working on the brand and people engaging with the brand and people using what the brand creates. People, most often a single person, are at the heart of great stories. You can start with the “point” of the story you’re trying to tell. Say you have a software that help accountants better create reports for board meetings. It’s likely you’ll want to tell a success story about an accountant getting promoted to CFO in part because your software helped better communicate their work product to the board. You could have the idea for that and go looking for that story in your customers. OR, you could hear that story, and say, “That’s amazing!” and share it with customers, partners and internal people. Stories are all around us – the most important thing is to keep your ears and eyes open for finding them.

Read More

Related News

CONSTRUCTION

Granite Brought in for Preconstruction Services on Albion River Bridge CMGC Project

Granite | November 22, 2022

Granite (NYSE:GVA) announced today that it has been selected as the Construction Manager/General Contractor (CMGC) for the Albion River Bridge Replacement/Rehabilitation project. Located near Albion, California, the project will be delivered using the CM/GC method, which includes the contractor early in the design process to incorporate the contractor’s perspective in the planning process. This method provides more opportunities for innovation and efficiency than traditional project delivery methods. The construction portion of the project is anticipated to be valued in a range of $50 million to $85 million and awarded in 2026. The current Albion River Bridge is a wooden-deck truss bridge that carries Highway 1 across the Albion River near the coast in Mendocino County, California. Built in 1944, wood was used for large portions of the bridge because of WWII steel and concrete shortages. At 26 feet wide, the 970-foot span does not meet modern safety standards for width and the steel truss across the center section has become significantly corroded and does not meet safety standards for critical components. Despite the functional limitations of the existing bridge, it is a beloved local landmark and unique for being the only remaining wooden truss bridge on Highway 1. There are many alternatives, including rehabilitation and a “no build” alternative, that need to be studied and obtaining local community engagement is critical to identifying the most sustainable solution. Granite’s team will support the Caltrans Delivery Team with additional expertise, creating an integrated project delivery team to deliver a successful project. “The selection of Granite for this CMGC project demonstrates that clients appreciate our ability to work shoulder to shoulder with planning, environmental, and design experts to deliver the best solution for a community, Our team used local knowledge, innovations from around the company, and nationwide CMGC experience to deliver an exceptional proposal to provide maximum value to Caltrans at every stage of the project.” -Bill McGowan, Alternative Delivery Project Manager and Vice President Granite. About Granite: Granite is America’s Infrastructure Company™. Incorporated since 1922, Granite (NYSE:GVA) is one of the largest diversified construction and construction materials companies in the United States as well as a full-suite civil construction provider. Granite’s Code of Conduct and strong Core Values guide the Company and its employees to uphold the highest ethical standards. Granite is an industry leader in safety and an award-winning firm in quality and sustainability.

Read More

CONSTRUCTION

Disperse Launches Impulse to Augment Project Team Performance

Disperse | November 24, 2022

Disperse, a leading provider of building productivity systems in the construction industry, today announced the launch of its new product, Impulse. The innovative product enhances processes commonly used in construction with performance insights that project teams can utilize to inform critical day-to-day decisions. In addition to quantifying work-in-place of over 480 task components, Impulse highlights issues that do not conform to design or that may require rework so that project teams can systematically address them. This requires minimal manual inputs from project teams and is instead derived from 360º image scans captured by Disperse operatives that are accessible to customers through a class-leading visual interface of interactive building schematics. Impulse replaces the previous product for all new engagements and has been well received by Disperse's customers, with 35% having already migrated to the new solution. Impulse visually integrates performance insights into building elevations and surfaces issues that even the most experienced team may not have the bandwidth to identify. Early customers use the work-in-place information displayed over building elevations during coordination meetings to drive more informed discussions with their trades. They also manage issues as broad as ensuring that a ceiling is closed after the rerouting of a pipe, all the way to quantifying outstanding scope to source a new contractor after a particular trade abandoned work on site. Impulse automatically tracks and, when relevant, resolves these issues using photographic documentation obtained through regular site scans, so that project teams can focus on driving productivity. “What makes us stand out in the market is our ability to reliably and consistently extract data from the site images we capture, We have now built on this capability and our new product, Impulse, gives our customers objective data in an intuitive format for use in everyday decisions. With Impulse, we are serving actionable insights to project teams so that they can make better decisions and drive on-site performance.” -Felix Neufeld founder and CEO Disperse. While most construction technology companies rely on project teams to provide status and progress information as well as visuals from their site, Disperse automates this process for project teams by integrating the image scans with project drawings, schedule and, when available, updated BIM model. In essence, Impulse relies on the strengths of artificial intelligence and industry experts working together to extract data from these inputs and generates performance insights that projects can readily use to drive decisions. Disperse customers continue to have access to the comprehensive as-built reports that they lean on for stakeholder communications. Key Features Track what matters with work-in-place insight of over 480 task components across Superstructure, Envelope / Façade, MEP, and Fit-Out. Quickly visualize and validate any work-in-place with new interactive building elevations that filter by trade, task activity, object / component, and location. Identify installations that do not conform to design drawings, that may require rework, or that may cause schedule delays with Spotlights, the early issue detection system, now actionable from within the platform. Spotlights also ensure no unexpected regressions occur by monitoring completed work. Keep project teams focused on driving progress while ensuring stakeholders stay informed with automated executive summary, progress, cost, and earned value reports, as well as with schedule integrations (P6, ASTA, MSP). Automated reports and insights are based on data that Disperse captures through our turn-key solution that integrates the image scans with project drawings, schedule, and when available, BIM model. This ensures project teams have consistent, quality scans that generate comprehensive as-built records once a project is complete. About Disperse.io: Disperse captures the state of construction projects and provides actionable insights in a way that is scalable, accurate, and reliable so that project teams can focus on getting things done. Disperse products combine artificial intelligence and human expertise to empower project teams with insights from data that allows them to make better decisions with an objective project status, minimize risk with reliable as-built records, and improve stakeholder communication.

Read More

ENGINEERING TECH

PulteGroup Announces Expansion of Innovative Construction Group Operations into South Carolina

PulteGroup | November 21, 2022

PulteGroup, Inc. (NYSE: PHM) today announced the unveiling of its subsidiary Innovative Construction Group’s second off-site solutions manufacturing operations in Florence, South Carolina. Focused on single-family and multi-family wood framed construction, this facility will expand ICG’s production and distribution capabilities to meet growing demand in the Southeast. “Part of the Company’s ongoing expansion of the ICG platform, we are excited to open our newest off-site production facility, This facility increases the scope of ICG’s manufactured framing solutions to serve new home construction in South Carolina, including PulteGroup’s communities in Myrtle Beach, Charleston, Hilton Head, Rock Hill and Columbia.” -Ryan Marshall President and CEO, PulteGroup. The Florence operation integrates cutting-edge technology, automation and intellectual property exclusive to ICG to deliver a comprehensive range of framing solutions. Designed to enhance production efficiency and build quality, ICG provides design services, wall panels, roof trusses and floor systems, and on-site installation to provide a fully integrated shell construction process. “Opening a facility in South Carolina was a natural next step to expanding the ICG platform as it allows for collaboration with our operations in Florida, while extending our offerings and services to several new housing markets, With this expansion completed, we are excited to shift focus towards further vertically integrating our operations.” -Ryan Melin, Co-Founder and President of ICG. About PulteGroup: PulteGroup, Inc. (NYSE: PHM), based in Atlanta, Georgia, is one of America’s largest homebuilding companies with operations in more than 40 markets throughout the country. Through its brand portfolio that includes Centex, Pulte Homes, Del Webb, DiVosta Homes, American West and John Wieland Homes and Neighborhoods, the company is one of the industry’s most versatile homebuilders able to meet the needs of multiple buyer groups and respond to changing consumer demand. PulteGroup’s purpose is building incredible places where people can live their dreams.

Read More

CONSTRUCTION

Granite Brought in for Preconstruction Services on Albion River Bridge CMGC Project

Granite | November 22, 2022

Granite (NYSE:GVA) announced today that it has been selected as the Construction Manager/General Contractor (CMGC) for the Albion River Bridge Replacement/Rehabilitation project. Located near Albion, California, the project will be delivered using the CM/GC method, which includes the contractor early in the design process to incorporate the contractor’s perspective in the planning process. This method provides more opportunities for innovation and efficiency than traditional project delivery methods. The construction portion of the project is anticipated to be valued in a range of $50 million to $85 million and awarded in 2026. The current Albion River Bridge is a wooden-deck truss bridge that carries Highway 1 across the Albion River near the coast in Mendocino County, California. Built in 1944, wood was used for large portions of the bridge because of WWII steel and concrete shortages. At 26 feet wide, the 970-foot span does not meet modern safety standards for width and the steel truss across the center section has become significantly corroded and does not meet safety standards for critical components. Despite the functional limitations of the existing bridge, it is a beloved local landmark and unique for being the only remaining wooden truss bridge on Highway 1. There are many alternatives, including rehabilitation and a “no build” alternative, that need to be studied and obtaining local community engagement is critical to identifying the most sustainable solution. Granite’s team will support the Caltrans Delivery Team with additional expertise, creating an integrated project delivery team to deliver a successful project. “The selection of Granite for this CMGC project demonstrates that clients appreciate our ability to work shoulder to shoulder with planning, environmental, and design experts to deliver the best solution for a community, Our team used local knowledge, innovations from around the company, and nationwide CMGC experience to deliver an exceptional proposal to provide maximum value to Caltrans at every stage of the project.” -Bill McGowan, Alternative Delivery Project Manager and Vice President Granite. About Granite: Granite is America’s Infrastructure Company™. Incorporated since 1922, Granite (NYSE:GVA) is one of the largest diversified construction and construction materials companies in the United States as well as a full-suite civil construction provider. Granite’s Code of Conduct and strong Core Values guide the Company and its employees to uphold the highest ethical standards. Granite is an industry leader in safety and an award-winning firm in quality and sustainability.

Read More

CONSTRUCTION

Disperse Launches Impulse to Augment Project Team Performance

Disperse | November 24, 2022

Disperse, a leading provider of building productivity systems in the construction industry, today announced the launch of its new product, Impulse. The innovative product enhances processes commonly used in construction with performance insights that project teams can utilize to inform critical day-to-day decisions. In addition to quantifying work-in-place of over 480 task components, Impulse highlights issues that do not conform to design or that may require rework so that project teams can systematically address them. This requires minimal manual inputs from project teams and is instead derived from 360º image scans captured by Disperse operatives that are accessible to customers through a class-leading visual interface of interactive building schematics. Impulse replaces the previous product for all new engagements and has been well received by Disperse's customers, with 35% having already migrated to the new solution. Impulse visually integrates performance insights into building elevations and surfaces issues that even the most experienced team may not have the bandwidth to identify. Early customers use the work-in-place information displayed over building elevations during coordination meetings to drive more informed discussions with their trades. They also manage issues as broad as ensuring that a ceiling is closed after the rerouting of a pipe, all the way to quantifying outstanding scope to source a new contractor after a particular trade abandoned work on site. Impulse automatically tracks and, when relevant, resolves these issues using photographic documentation obtained through regular site scans, so that project teams can focus on driving productivity. “What makes us stand out in the market is our ability to reliably and consistently extract data from the site images we capture, We have now built on this capability and our new product, Impulse, gives our customers objective data in an intuitive format for use in everyday decisions. With Impulse, we are serving actionable insights to project teams so that they can make better decisions and drive on-site performance.” -Felix Neufeld founder and CEO Disperse. While most construction technology companies rely on project teams to provide status and progress information as well as visuals from their site, Disperse automates this process for project teams by integrating the image scans with project drawings, schedule and, when available, updated BIM model. In essence, Impulse relies on the strengths of artificial intelligence and industry experts working together to extract data from these inputs and generates performance insights that projects can readily use to drive decisions. Disperse customers continue to have access to the comprehensive as-built reports that they lean on for stakeholder communications. Key Features Track what matters with work-in-place insight of over 480 task components across Superstructure, Envelope / Façade, MEP, and Fit-Out. Quickly visualize and validate any work-in-place with new interactive building elevations that filter by trade, task activity, object / component, and location. Identify installations that do not conform to design drawings, that may require rework, or that may cause schedule delays with Spotlights, the early issue detection system, now actionable from within the platform. Spotlights also ensure no unexpected regressions occur by monitoring completed work. Keep project teams focused on driving progress while ensuring stakeholders stay informed with automated executive summary, progress, cost, and earned value reports, as well as with schedule integrations (P6, ASTA, MSP). Automated reports and insights are based on data that Disperse captures through our turn-key solution that integrates the image scans with project drawings, schedule, and when available, BIM model. This ensures project teams have consistent, quality scans that generate comprehensive as-built records once a project is complete. About Disperse.io: Disperse captures the state of construction projects and provides actionable insights in a way that is scalable, accurate, and reliable so that project teams can focus on getting things done. Disperse products combine artificial intelligence and human expertise to empower project teams with insights from data that allows them to make better decisions with an objective project status, minimize risk with reliable as-built records, and improve stakeholder communication.

Read More

ENGINEERING TECH

PulteGroup Announces Expansion of Innovative Construction Group Operations into South Carolina

PulteGroup | November 21, 2022

PulteGroup, Inc. (NYSE: PHM) today announced the unveiling of its subsidiary Innovative Construction Group’s second off-site solutions manufacturing operations in Florence, South Carolina. Focused on single-family and multi-family wood framed construction, this facility will expand ICG’s production and distribution capabilities to meet growing demand in the Southeast. “Part of the Company’s ongoing expansion of the ICG platform, we are excited to open our newest off-site production facility, This facility increases the scope of ICG’s manufactured framing solutions to serve new home construction in South Carolina, including PulteGroup’s communities in Myrtle Beach, Charleston, Hilton Head, Rock Hill and Columbia.” -Ryan Marshall President and CEO, PulteGroup. The Florence operation integrates cutting-edge technology, automation and intellectual property exclusive to ICG to deliver a comprehensive range of framing solutions. Designed to enhance production efficiency and build quality, ICG provides design services, wall panels, roof trusses and floor systems, and on-site installation to provide a fully integrated shell construction process. “Opening a facility in South Carolina was a natural next step to expanding the ICG platform as it allows for collaboration with our operations in Florida, while extending our offerings and services to several new housing markets, With this expansion completed, we are excited to shift focus towards further vertically integrating our operations.” -Ryan Melin, Co-Founder and President of ICG. About PulteGroup: PulteGroup, Inc. (NYSE: PHM), based in Atlanta, Georgia, is one of America’s largest homebuilding companies with operations in more than 40 markets throughout the country. Through its brand portfolio that includes Centex, Pulte Homes, Del Webb, DiVosta Homes, American West and John Wieland Homes and Neighborhoods, the company is one of the industry’s most versatile homebuilders able to meet the needs of multiple buyer groups and respond to changing consumer demand. PulteGroup’s purpose is building incredible places where people can live their dreams.

Read More

Spotlight

Terminus

Terminus

Terminus is the leader of the account-based movement and the crucial link that connects B2B marketing and sales teams with their ideal customers. The Terminus solution arms marketing teams with an account-centric platform that delivers the intelligence and automation needed to scale ABM and revoluti...

Events

Resources