Implementing Buyer Enablement in Your Sales Enablement Strategy (2019)

The majority of the time I only had access to two TV channels, three on a good weather day, and I vividly remember when I first saw a color television. At this time, products and services were limited, and buyer choices were almost non-existent. Fast-forward to 2019. Not only do I have access to hundreds of channels, HD TVs with more vibrant colors than reality; I also have access to a wide variety of options for almost any product or service I want to buy, both personally and professionally. We all have countless choices and more options than we could have ever imagined a few decades ago.

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Noria Corporation

Noria Corporation is the world's leading training and consulting organization in industrial lubrication and oil analysis best practices. Noria publishes Machinery Lubrication magazine, Lube-Tips e-newsletter and produces the Reliable Plant Conference and Exhibition.

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Market

Including STEM engagement in U.S. COVID-19 recovery efforts

Article | September 27, 2021

In addition to their core research work, many Federal science agencies have a mission to engage the public with current scientific research; educate Americans in science, technology, engineering, and math; and seed tomorrow’s workforce. The COVID-19 pandemic emphasizes the importance of providing tools for the public to evaluate scientific information, bolstering community science literacy, and engaging the public in conversation about scientific issues.

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Market, Engineering Tech

How Engineering Answers to Why Cybersecurity is Critical to Realizing the Full Potential of 5G Networks?

Article | July 11, 2022

5G is the next quantum leap in mobile and wireless communication, providing unprecedented speed, capacity, and capabilities. In the 5G world, networks will serve trillions of connected things, and each person will be supported by hundreds of connected devices. In addition to these opportunities, the combination of new capabilities and virtualisation in 5G introduces new threats. 5G has significantly more network end-points that cyber criminals can exploit, and 5G virtualisation means that the entire connection is based on software, which is inherently hackable. Transforming society by reconceptualising the “network” Understanding where the vulnerabilities exist is a critical first step toward protecting 5G networks from cyber threats. This entails implementing a process that involves identifying, profiling, and assessing the health of each component before allowing it to connect to the network, and, if necessary, restricting access to the 5G service based on this assessment. It's known as a zero-trust approach, and it will assist organizations throughout the 5G ecosystem in striking the right balance between business risk and 5G security. 5G Expands Cyber Risks The network is transitioning away from centralized, hardware-based switching and toward distributed, software-defined digital routing. However, in the 5G software defined network, that activity is pushed outward to a web of digital routers spread throughout the network, removing the possibility of chokepoint inspection and control. 5G adds to its cyber vulnerability by virtualizing higher-level network functions previously performed by physical appliances in software. These activities are based on the Internet Protocol common language and well-known operating systems. Even if it were possible to secure the network's software vulnerabilities, the network is also managed by software—often early generation artificial intelligence—that is vulnerable. The dramatic increase in bandwidth that enables 5G opens up new attack vectors. Low-cost, short-range small-cell antennas deployed throughout urban areas become new physical hard targets. Finally, there is the vulnerability created by connecting tens of billions of hackable smart devices (actually, small computers) to the Internet of Things network. Plans are in the works for a diverse and seemingly endless list of IoT-enabled activities, ranging from public safety to battlefield to medical to transportation—all of which are both wonderful and uniquely vulnerable. In this paper, we argue that a zero-trust approach, combined with company leaders focusing on three key pillars—trust, resilience, and enablement—will form the foundation of a sound cyber strategy, allowing companies to roll out 5G quickly and safely.

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Engineering Tech

The Efficiency of BIM for Bridges

Article | August 25, 2021

When the Tamina Bridge in the Swiss Alps was first proposed, the engineers were uncertain how they would create a bridge that spanned two different heights at each end of the valley, at a height of 220m (772 feet) above ground. Yet despite these challenges, the bridge was completed a year ahead of schedule in just four years – mainly due to the efficiencies that Building Information Modelling (BIM) provided. While the name may inadvertently imply that only buildings can benefit, BIM offers a host of advantages when designing and building bridges as well.

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Engineering Tech

Why infrastructure policies need engineers' 'bigger picture' view

Article | July 6, 2021

One way or another, we all work on infrastructure; whether design, construction, operation or maintenance. We solve problems and make things work – often without the public realising the complexity of our task. We sit in the background and don’t make waves. We are good at the technical challenges, but how often do we take a step back and think about how our work or project fits into the ambitions of wider society? Who is commissioning it? Why are they commissioning it? What are the political drivers? What do they want the outcome to be? What has changed since we started work on it? This sort of questioning will help us deliver better projects, as we see the bigger picture, beyond our technical solutions. With so much of our infrastructure delivered through public bodies, it is important that civil engineers understand, and give professional advice to, the political process that drives infrastructure investment for our communities.

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Spotlight

Noria Corporation

Noria Corporation is the world's leading training and consulting organization in industrial lubrication and oil analysis best practices. Noria publishes Machinery Lubrication magazine, Lube-Tips e-newsletter and produces the Reliable Plant Conference and Exhibition.

Related News

BIGTINCAN EXPANDS TECH MARKET PRESENCES WITH ACQUISITION OF VEELO INC.

Bigtincan | July 25, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, today announced the acquisition of Veelo Inc., a pioneer in sales enablement, to expand Bigtincan’s presence and offerings in the technology market vertical. The combination of Bigtincan’s solution, designed with the mobile-first user in mind, and Veelo’s focus on traditional sales enablement with key enhancements for desktop and web solutions, will augment and compliment the different ways sales teams work, no matter which platform they choose. Veelo’s award-winning sales enablement platform increases sales performance by predicatively guiding sellers on what to know, say and do. Designed with brain science principles in mind, the Veelo Vault ready-made sales enablement templates showcase the most relevant resources available to each sales person. Veelo’s intelligent search also provides instant access for teams to quickly find relevant images, videos, blog posts and documents. Bigtincan will integrate the Veelo Sales Enablement Platform with the Bigtincan platform to provide additional capabilities to sales teams, including the creation of a single pane of reference for users to manage content and training materials, and automatically deliver them to user devices.

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BIGTINCAN RECOGNIZED BY KEY INDUSTRY ORGANIZATIONS AS LEADER IN SALES ENABLEMENT

Bigtincan | August 13, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, was presented with the MarTech Breakthrough Award for “Best Sales Enablement Software for SMBs” for the second year in a row. Additionally Bigtincan was recently named a “Sales Automation Solution” Gold Winner, “Cloud Computing/SaaS Product or Service for Sales” Bronze Winner and “Best New Product or Service for Sales” Gold Winner by the Customer Sales and Service World Awards. This follows a recognition from Selling Power as a Top 10 AI Solutions for Sales in 2019. Bigtincan was also recently shortlisted for Best Application of AI for Sales and Marketing for the AIconics Awards. The MarTech Breakthrough Awards, Customer Sales and Service World Awards, Selling Power Top 10 Solutions list and AIconics Awards all recognize achievements in key areas of sales enablement – martech, customer service and sales – and acknowledge organizations who set industry benchmarks for excellence by addressing some of the biggest challenges sales teams and marketers face. Bigtincan continues to enhance its advanced, AI-powered platform with AR and VR pitch building offerings and new voice assistant capabilities through the Bigtincan Genie to answer questions on-the-go. Furthermore, these new capabilities allow sales teams to customize and combine documents to build decks that can easily be presented via iPad or shared with others, as well as presented with AR, VR and enhanced multi-media content.

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BIGTINCAN NAMED IN GARTNER’S MARKET GUIDE FOR SALES ENGAGEMENT PLATFORMS, MEETING ALL IDENTIFIED CAPABILITIES

Bigtincan | August 27, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, today announced it has been recognized as a Representative Vendor of Sales Engagement Platforms in all of the capabilities defined by Gartner as part of the August 2019 Market Guide for Sales Enablement Platforms* for the second consecutive year. According to the report, “sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.“We are honored to once again be recognized by Gartner as a Representative Vendor in their 2019 Market Guide for Sales Enablement Platforms,” said David Keane, Bigtincan co-founder and CEO. “We believe Gartner’s recognition further validates Bigtincan’s leadership in this growing and evolving market. Bigtincan continues to make strategic acquisitions to expand into new verticals while adding capabilities to replace outdated systems with intelligent tools of the future. Our products help sales teams learn faster, sell smart and be more productive on a global scale.”

Read More

BIGTINCAN EXPANDS TECH MARKET PRESENCES WITH ACQUISITION OF VEELO INC.

Bigtincan | July 25, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, today announced the acquisition of Veelo Inc., a pioneer in sales enablement, to expand Bigtincan’s presence and offerings in the technology market vertical. The combination of Bigtincan’s solution, designed with the mobile-first user in mind, and Veelo’s focus on traditional sales enablement with key enhancements for desktop and web solutions, will augment and compliment the different ways sales teams work, no matter which platform they choose. Veelo’s award-winning sales enablement platform increases sales performance by predicatively guiding sellers on what to know, say and do. Designed with brain science principles in mind, the Veelo Vault ready-made sales enablement templates showcase the most relevant resources available to each sales person. Veelo’s intelligent search also provides instant access for teams to quickly find relevant images, videos, blog posts and documents. Bigtincan will integrate the Veelo Sales Enablement Platform with the Bigtincan platform to provide additional capabilities to sales teams, including the creation of a single pane of reference for users to manage content and training materials, and automatically deliver them to user devices.

Read More

BIGTINCAN RECOGNIZED BY KEY INDUSTRY ORGANIZATIONS AS LEADER IN SALES ENABLEMENT

Bigtincan | August 13, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, was presented with the MarTech Breakthrough Award for “Best Sales Enablement Software for SMBs” for the second year in a row. Additionally Bigtincan was recently named a “Sales Automation Solution” Gold Winner, “Cloud Computing/SaaS Product or Service for Sales” Bronze Winner and “Best New Product or Service for Sales” Gold Winner by the Customer Sales and Service World Awards. This follows a recognition from Selling Power as a Top 10 AI Solutions for Sales in 2019. Bigtincan was also recently shortlisted for Best Application of AI for Sales and Marketing for the AIconics Awards. The MarTech Breakthrough Awards, Customer Sales and Service World Awards, Selling Power Top 10 Solutions list and AIconics Awards all recognize achievements in key areas of sales enablement – martech, customer service and sales – and acknowledge organizations who set industry benchmarks for excellence by addressing some of the biggest challenges sales teams and marketers face. Bigtincan continues to enhance its advanced, AI-powered platform with AR and VR pitch building offerings and new voice assistant capabilities through the Bigtincan Genie to answer questions on-the-go. Furthermore, these new capabilities allow sales teams to customize and combine documents to build decks that can easily be presented via iPad or shared with others, as well as presented with AR, VR and enhanced multi-media content.

Read More

BIGTINCAN NAMED IN GARTNER’S MARKET GUIDE FOR SALES ENGAGEMENT PLATFORMS, MEETING ALL IDENTIFIED CAPABILITIES

Bigtincan | August 27, 2019

Bigtincan (ASX:BTH), the leader in mobile, AI-powered sales enablement automation, today announced it has been recognized as a Representative Vendor of Sales Engagement Platforms in all of the capabilities defined by Gartner as part of the August 2019 Market Guide for Sales Enablement Platforms* for the second consecutive year. According to the report, “sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.“We are honored to once again be recognized by Gartner as a Representative Vendor in their 2019 Market Guide for Sales Enablement Platforms,” said David Keane, Bigtincan co-founder and CEO. “We believe Gartner’s recognition further validates Bigtincan’s leadership in this growing and evolving market. Bigtincan continues to make strategic acquisitions to expand into new verticals while adding capabilities to replace outdated systems with intelligent tools of the future. Our products help sales teams learn faster, sell smart and be more productive on a global scale.”

Read More

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