5 Marketing Technology Trends for 2020

The aim of marketing is to make selling superfluous.” Peter F. Drucker   Tweet This! While selling is an art, it solely depends on the fact how much marketing efforts you have put in to make it possible. And when it comes to marketing efforts it will be incomplete unless you leverage modern technology to attain these marketing goals as ‘modern marketing requires modern solutions.’ These technologies when utilized effectively work wonders in terms of brand awareness and sales conversion. “Marketing is about values. It’s a complicated and noisy world, and we’re not going to get a chance to get people to remember much about us. No company is. So, we have to be really clear about what we want them to know about us.” -  Steve Jobs

Spotlight

PartsOnDemand

Parts on Demand is the 3D print service of the Vesco Group. With our roots in product development, production and inventing, we are on the frontline of technological development every day. Producing prototypes and small series is part of that and we see an even bigger challenge in optimising production and products.

OTHER ARTICLES
Robotics and Automation

Why Construction Companies Need Software Optimization

Article | July 13, 2022

The construction industry is a broad one and it includes different types of companies which supply construction materials or perform various types of building industrial, residential, commercial and institutional, etc. In such companies employees usually have to create and manage numerous documents, they also deal with an influx of orders, perform accounting, manage projects of all sizes, control materials flow and delivery. It may seem impossible to perform such amount of work without any automation tools. And yet many companies are still unaware of digital optimization and all benefits it offers.

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Engineering Tech

On Engineering in Crisis: Strategizing and Finding Consistency

Article | August 25, 2021

Over the next few weeks, we invite you to join us for a short-form blog series on how SWE Members are navigating the world amidst COVID-19. In this third blog, we are pleased to feature Tuyet-Hanh Schnell from South New Jersey. Today, we are pleased to feature Tuyet-Hanh Schnell from South New Jersey. These blogs will showcase how different SWE members are engineering their lives during this fluid and ever-changing environment.

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Construction

Infrastructure Policy Watch: cost of climate change to UK finances, public views on New Zealand infrastructure

Article | July 14, 2022

The Office for Budget Responsibility (OBR) in its latest Fiscal Risks Report has forecast the cost to the UK public finances from climate change (physical risks) and the transition to net-zero (transition risks) across a range of different scenarios. Describing the challenge, the OBR states: There are many other policy challenges to overcome, so the path to net zero can be expected to involve many policy levers on top of carbon taxes and emissions trading schemes, including bans and other regulations, and public subsidies and investment. These will all have economic and fiscal implications of one sort or another – either directly (via taxes and spending) or indirectly (via wider economic outcomes). Taking early action to achieve net zero would add 21% of GDP to public sector net debt by 2050, a smaller amount than that added by the Covid-19 pandemic. This amount comes from increased spending on net-zero investment, the loss of tax revenues (such as fuel duty), revenues from tax on carbon and other costs such as increased debt interest payments.

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Engineering Tech

Lake Zug East: Switzerland's Longest Construction Site Completed

Article | July 30, 2021

ntil recently, the infrastructure measures at Lake Zug East were the longest construction site in Switzerland. The 15-kilometer-long project has since been successfully completed after 20 months of construction. Not only has the full closure – which was necessary for economic and environmental protection reasons – been lifted, but one of the important access routes to the Gotthard Tunnel has also been completed. The fact that this could be done without any problems and delivered on schedule despite Coronavirus is due to the work of Emch+Berger WSB AG. The engineering firm was commissioned by the Swiss Federal Railways (SBB) to undertake the planning, overall project management, and construction management. The planning was based on a BIM model in Allplan Engineering.

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Spotlight

PartsOnDemand

Parts on Demand is the 3D print service of the Vesco Group. With our roots in product development, production and inventing, we are on the frontline of technological development every day. Producing prototypes and small series is part of that and we see an even bigger challenge in optimising production and products.

Related News

SALESFORCE LAUNCHES NEW HYBRID CMS PLATFORM 'SALESFORCE CMS'

Deck7 | November 12, 2019

Demand owns content, and with the release of 'Salesforce CMS', it’s clear that Salesforce is putting the control squarely with demand, not to mention delighting the creative marketer with more power through additional tools for creating content that are expected to work well right out of the box (er… cloud). Customers have become accustomed to consuming content across multiple channels and platforms which requires marketers to provide for seamless integration of their content. Enterprises have always been challenged by using multiple systems for their content management. Salesforce CMS addresses these common content challenges and promises more.

Read More

SALESFORCE LAUNCHES NEW HYBRID CMS PLATFORM 'SALESFORCE CMS'

Deck7 | November 12, 2019

Demand owns content, and with the release of 'Salesforce CMS', it’s clear that Salesforce is putting the control squarely with demand, not to mention delighting the creative marketer with more power through additional tools for creating content that are expected to work well right out of the box (er… cloud). Customers have become accustomed to consuming content across multiple channels and platforms which requires marketers to provide for seamless integration of their content. Enterprises have always been challenged by using multiple systems for their content management. Salesforce CMS addresses these common content challenges and promises more.

Read More

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